Empreinte Africa

Côte d'Ivoire, Abidjan

African Market Expansion

based in Côte d'Ivoire, wanted to balance brand visibility with sales impact. Our multi-platform social strategy delivered targeted campaigns that enhanced their brand and grew their market presence across Africa.

Latest Collaboration

Present

Project Type

- Multi-Market Brand Expansion

- Performance Marketing

Services Delivered

- Digital advertising strategy

- Campaign Management

- Website development

- Performance Optimization

Key Markets

- Côte d'Ivoire

- West Africa

- Pan-African Expansion

The Challenge

Empreinte Africa needed brand visibility and sales growth in a competitive market. Without a multi-market strategy, they struggled beyond Côte d'Ivoire. We developed a framework to scale across Africa while keeping local relevance.

Strategic Execution

Digital advertising strategy

- Tailored advertising framework

- Designed for African market behavior

- Precision execution per market

Campaign Execution

- Targeted awareness and conversion campaigns

- Performance-driven content optimization

- Balanced brand building and revenue impact

Local Relevance

- Culturally adapted market messaging

- Local resonance with global brand consistency

- Context-aware communication

Optimization & Growth

- Continuous data-driven optimization

- Top-of-funnel visibility, bottom-of-funnel efficiency

- Sustainable growth across markets

Transformative Growth

Structured to unlock growth, with ambitious targets for revenue expansion and brand reach across Africa. The approach prioritizes funnel optimization, sustainable traffic systems, and a repeatable framework for long-term scale beyond Côte d’Ivoire.

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Empreinte Africa

based in Côte d'Ivoire, wanted to balance brand visibility with sales impact. Our multi-platform social strategy delivered targeted campaigns that enhanced their brand and grew their market presence across Africa.

Empreinte Africa needed brand visibility and sales growth in a competitive market. Without a multi-market strategy, they struggled beyond Côte d'Ivoire. We developed a framework to scale across Africa while keeping local relevance.

Structured to unlock growth, with ambitious targets for revenue expansion and brand reach across Africa. The approach prioritizes funnel optimization, sustainable traffic systems, and a repeatable framework for long-term scale beyond Côte d’Ivoire.

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