:root{--color-upwise-green:#8cc63f;--color-upwise-dark:#1c5e3b;--color-upwise-lime:#b8d400;--color-white-5:rgba(255,255,255,0.05);--color-white-10:rgba(255,255,255,0.1);--color-gray-100:#f3f4f6;--color-gray-300:#d1d5db;--color-gray-400:#9ca3af;--color-gray-500:#6b7280;--color-gray-800:#1f2937;--color-gray-900:#111827;--color-red-400:#f87171;--color-red-500:#ef4444;--color-red-900-30:rgba(127,29,29,0.3);--color-red-900-50:rgba(127,29,29,0.5);--color-yellow-100:#fef3c7;--color-yellow-700-50:rgba(161,98,7,0.5);--color-yellow-900-20:rgba(120,53,15,0.2);--lime-green:var(--color-upwise-green);--hunter-green:var(--color-upwise-dark);--base-100:rgb(242,237,230);--base-200:rgb(204,200,194);--base-300:rgb(153,143,130);--base-500:rgb(20,19,19);--text-muted:var(--color-gray-300)}.home-container{min-height:100vh;background:rgba(0,0,0,.474);backdrop-filter:blur(1px);-webkit-backdrop-filter:blur(1px);color:var(--color-gray-100)}.funnel-container{width:100%;max-width:1280px;margin-left:auto;margin-right:auto;padding-left:1.5rem;padding-right:1.5rem}.hero-section{position:relative;padding-top:8rem;padding-bottom:2rem;overflow:hidden;background-color:transparent}@media (min-width:768px){.hero-section{padding-top:10rem;padding-bottom:4rem}}.hero-bg-pattern{position:absolute;inset:0;opacity:.2}.hero-content-wrapper{position:relative;z-index:10;max-width:1280px;margin-left:auto;margin-right:auto;padding-left:1.5rem;padding-right:1.5rem}.hero-content{max-width:48rem;margin-left:auto;margin-right:auto;text-align:center}.hero-headline-1{font-size:3rem;font-weight:700;color:#fff;margin-bottom:1rem;line-height:1.25}@media (min-width:768px){.hero-headline-1{font-size:3.75rem}}@media (min-width:1024px){.hero-headline-1{font-size:4.5rem}}.hero-headline-2{font-size:3rem;font-weight:700;color:var(--color-upwise-green);margin-bottom:1.5rem;line-height:1.25}@media (min-width:768px){.hero-headline-2{font-size:3.75rem}}@media (min-width:1024px){.hero-headline-2{font-size:4.5rem}}.hero-subheadline{font-size:1.125rem;color:var(--color-gray-300);margin-bottom:4rem;line-height:1.625;max-width:42rem;margin-left:auto;margin-right:auto}@media (min-width:768px){.hero-subheadline{font-size:1.25rem}}.video-wrapper{margin-bottom:3rem}.video-container{background-color:var(--color-gray-900);height:20rem;display:flex;align-items:center;justify-content:center;border-radius:1rem;border:2px solid var(--color-gray-800);box-shadow:0 10px 15px -3px rgba(0,0,0,.1),0 4px 6px -4px rgba(0,0,0,.1);margin-left:auto;margin-right:auto;max-width:42rem}@media (min-width:768px){.video-container{height:24rem}}.play-button{width:5rem;height:5rem;background-color:var(--color-upwise-green);border-radius:9999px;display:flex;align-items:center;justify-content:center;transition:background-color .15s;box-shadow:0 10px 15px -3px rgba(0,0,0,.1),0 4px 6px -4px rgba(0,0,0,.1);border:none;cursor:pointer}.play-button:hover{background-color:var(--color-upwise-dark)}.play-icon{width:2rem;height:2rem;color:#fff;margin-left:.25rem}.video-title{font-size:1.125rem;font-weight:600;color:var(--color-upwise-green);margin-top:1.5rem;margin-bottom:.5rem}.video-desc{color:var(--color-gray-400)}.hero-cta{background-color:var(--color-upwise-green);color:#fff;padding:.75rem 1.5rem;border-radius:.5rem;font-weight:600;display:inline-flex;align-items:center;justify-content:center;transition:background-color .15s;border:none;cursor:pointer;font-family:Exo\ 2,sans-serif;font-size:1rem}.hero-cta:hover{background-color:rgba(140,198,63,.9)}.hero-support-text{font-size:.875rem;color:var(--color-gray-500);margin-top:1rem}.problems-section{padding-top:2rem;padding-bottom:2rem;background-color:transparent}@media (min-width:768px){.problems-section{padding-top:4rem;padding-bottom:4rem}}.section-title{font-size:2.25rem;font-weight:700;color:#fff;margin-bottom:1rem}@media (min-width:768px){.section-title{font-size:3rem}}.problems-intro{font-size:1.25rem;color:var(--color-gray-400);text-align:center;margin-bottom:4rem;max-width:42rem}.problems-grid,.problems-intro{margin-left:auto;margin-right:auto}.problems-grid{display:grid;grid-template-columns:1fr;grid-gap:2rem;gap:2rem;width:100%}@media (min-width:768px){.problems-grid{grid-template-columns:repeat(2,1fr)}}.problem-card{background-color:var(--color-white-5);padding:1.5rem;border-radius:.5rem;border-left:4px solid var(--color-upwise-green);-webkit-backdrop-filter:blur(4px);backdrop-filter:blur(4px);transition:transform .3s ease,box-shadow .3s ease,background-color .3s ease}.problem-card:hover{transform:translateY(-5px);box-shadow:0 10px 30px -10px rgba(0,0,0,.5);background-color:var(--color-white-10)}.problem-header{display:flex;align-items:flex-start;gap:1rem;margin-bottom:1rem}.problem-number{width:3rem;height:3rem;background-color:var(--color-upwise-green);color:#fff;border-radius:9999px;display:flex;align-items:center;justify-content:center;font-weight:700;flex-shrink:0}.problem-title{font-size:1.125rem;font-weight:700;color:#fff}.problem-subtitle{font-size:.875rem;font-weight:600;color:var(--color-upwise-green);margin-bottom:1rem}.problem-desc{color:var(--color-gray-400);margin-bottom:1rem}.problem-dropoff{display:inline-block;background-color:var(--color-red-900-30);color:var(--color-red-400);padding:.25rem .75rem;border-radius:9999px;font-size:.875rem;font-weight:600;border:1px solid var(--color-red-900-50)}.problems-insight{background-color:var(--color-white-5);padding:2rem;border-radius:.5rem;border-left:4px solid var(--color-upwise-green);-webkit-backdrop-filter:blur(4px);backdrop-filter:blur(4px);transition:transform .3s ease,box-shadow .3s ease,background-color .3s ease;text-align:center;max-width:48rem;margin-left:auto;margin-right:auto;margin-top:3rem;color:#fff}.problems-insight:hover{transform:translateY(-5px);box-shadow:0 10px 30px -10px rgba(0,0,0,.5);background-color:var(--color-white-10)}.insight-text{font-size:1.125rem}.cost-section{padding-top:2rem;padding-bottom:2rem;background-color:transparent}@media (min-width:768px){.cost-section{padding-top:4rem;padding-bottom:4rem}}.cost-grid{display:grid;grid-template-columns:1fr;grid-gap:2rem;gap:2rem;width:100%;margin-left:auto;margin-right:auto}@media (min-width:768px){.cost-grid{grid-template-columns:repeat(2,1fr)}}.cost-card-current{background-color:var(--color-white-5);padding:1.5rem;border-radius:.5rem;border:1px solid var(--color-white-10);-webkit-backdrop-filter:blur(4px);backdrop-filter:blur(4px);transition:transform .3s ease,box-shadow .3s ease,border-color .3s ease}.cost-card-current:hover{transform:translateY(-5px);box-shadow:0 10px 30px -10px rgba(0,0,0,.5);border-color:var(--color-gray-500)}.cost-card-title{font-size:1.5rem;font-weight:700;color:#fff;margin-bottom:1.5rem}.cost-list{display:flex;flex-direction:column;gap:1rem;margin-bottom:1.5rem}.cost-text{color:var(--color-gray-400)}.cost-total{font-size:1.125rem;font-weight:700;color:var(--color-red-500)}.cost-card-improved{background-color:var(--color-white-5);padding:1.5rem;border-radius:.5rem;border:1px solid var(--color-upwise-green);-webkit-backdrop-filter:blur(4px);backdrop-filter:blur(4px);transition:transform .3s ease,box-shadow .3s ease,background-color .3s ease}.cost-card-improved:hover{transform:translateY(-5px);box-shadow:0 10px 30px -10px rgba(45,90,61,.3);background-color:var(--color-white-10)}.cost-card-title-green{font-size:1.5rem;font-weight:700;color:var(--color-upwise-green);margin-bottom:1.5rem}.cost-list-sm{display:flex;flex-direction:column;gap:.75rem;margin-bottom:1.5rem;font-size:.875rem}.cost-impact{font-size:1.125rem;font-weight:700;color:var(--color-upwise-green)}.process-section{padding-top:2rem;padding-bottom:2rem;background-color:transparent}@media (min-width:768px){.process-section{padding-top:4rem;padding-bottom:4rem}}.process-steps{width:100%;margin-left:auto;margin-right:auto}.process-step{margin-bottom:3rem;padding-bottom:3rem;border-bottom:1px solid var(--color-white-10)}.process-step:last-child{border-bottom:none}.step-content{display:flex;gap:1.5rem}.step-number{width:4rem;height:4rem;background-color:var(--color-upwise-green);color:#fff;border-radius:9999px;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:1.25rem;flex-shrink:0}.step-details{flex:1 1}.step-title{font-size:1.5rem;font-weight:700;color:#fff;margin-bottom:1rem}.step-desc{color:var(--color-gray-400);margin-bottom:.75rem}.step-deliverable{font-size:.875rem;color:var(--color-upwise-green);font-weight:600;margin-bottom:.25rem}.step-duration{font-size:.875rem;color:var(--color-gray-500)}.process-benefit{background:linear-gradient(135deg,var(--color-upwise-dark),var(--color-upwise-green));border:1px solid var(--color-upwise-green);padding:1.5rem;border-radius:.5rem;text-align:center;max-width:42rem;margin-left:auto;margin-right:auto;margin-top:3rem}.benefit-text{font-size:1.125rem;font-weight:600;color:#fff}.results-section{padding-top:2rem;padding-bottom:2rem;background-color:transparent}@media (min-width:768px){.results-section{padding-top:4rem;padding-bottom:4rem}}.results-grid{display:grid;grid-template-columns:1fr;grid-gap:2rem;gap:2rem;width:100%;margin-left:auto;margin-right:auto;margin-bottom:4rem}@media (min-width:768px){.results-grid{grid-template-columns:repeat(2,1fr)}}@media (min-width:1024px){.results-grid{grid-template-columns:repeat(3,1fr)}}.result-card{background-color:var(--color-white-5);padding:1.5rem;border-radius:.5rem;border:1px solid var(--color-white-10);-webkit-backdrop-filter:blur(4px);backdrop-filter:blur(4px);transition:transform .3s ease,box-shadow .3s ease,border-color .3s ease}.result-card:hover{transform:translateY(-5px);box-shadow:0 10px 30px -10px rgba(0,0,0,.5);border-color:var(--color-upwise-green)}.result-metric{font-size:2.25rem;font-weight:700;color:var(--color-upwise-green);margin-bottom:.5rem}.result-title{font-size:1.125rem;font-weight:700;color:#fff;margin-bottom:1rem}.result-comparison{display:flex;flex-direction:column;gap:.5rem;margin-bottom:1rem}.result-before{font-size:.875rem;color:var(--color-gray-500)}.result-after{color:var(--color-upwise-green)}.result-after,.result-impact{font-size:.875rem;font-weight:600}.result-impact{color:var(--color-gray-300)}.testimonial-card{background-color:var(--color-white-5);padding:2rem;border-radius:.5rem;max-width:48rem;margin-left:auto;margin-right:auto;-webkit-backdrop-filter:blur(4px);backdrop-filter:blur(4px);border:1px solid var(--color-white-10);border-left:4px solid var(--color-upwise-green);transition:transform .3s ease,box-shadow .3s ease}.testimonial-card:hover{transform:translateY(-5px);box-shadow:0 10px 30px -10px rgba(0,0,0,.5)}.testimonial-text{font-size:1.125rem;color:var(--color-gray-300);margin-bottom:1.5rem;font-style:italic;line-height:1.625}.testimonial-identity{display:flex;align-items:center;gap:1rem;margin-top:1.5rem}.testimonial-avatar{width:3.5rem;height:3.5rem;border-radius:9999px;object-fit:cover;border:2px solid var(--color-upwise-green)}.testimonial-meta{display:flex;flex-direction:column}.testimonial-name{font-weight:700;color:#fff;font-size:1.125rem;line-height:normal}.testimonial-role{font-size:.875rem;color:var(--color-gray-400);margin-top:.25rem}.case-studies-section{padding-top:2rem;padding-bottom:2rem;background-color:transparent}@media (min-width:768px){.case-studies-section{padding-top:4rem;padding-bottom:4rem}}.case-studies-subtitle{text-align:center;font-size:1.125rem;color:var(--color-gray-400);margin-bottom:4rem}.case-studies-grid{display:grid;grid-template-columns:1fr;grid-gap:2rem;gap:2rem;max-width:64rem;margin-left:auto;margin-right:auto}@media (min-width:768px){.case-studies-grid{grid-template-columns:repeat(3,1fr)}}.case-study-card{background-color:var(--color-white-5);padding:1.5rem;border-radius:.5rem;border:1px solid var(--color-white-10);-webkit-backdrop-filter:blur(4px);backdrop-filter:blur(4px);transition:transform .3s ease,box-shadow .3s ease,border-color .3s ease}.case-study-card:hover{transform:translateY(-5px);box-shadow:0 10px 30px -10px rgba(0,0,0,.5);border-color:var(--color-upwise-green)}.case-study-industry{font-size:1.125rem;font-weight:700;color:var(--color-upwise-green);margin-bottom:1rem}.case-study-block{margin-bottom:1rem}.case-study-label{font-size:.75rem;font-weight:600;color:var(--color-gray-500);margin-bottom:.25rem}.case-study-text{font-size:.875rem;color:var(--color-gray-400)}.case-study-highlight{font-size:.875rem;font-weight:700;color:var(--color-upwise-green)}.case-study-result{font-size:.875rem;font-weight:600;color:#fff}.case-study-timeline{font-size:.75rem;color:var(--color-gray-500)}.case-studies-insight{text-align:center;margin-top:3rem}.insight-highlight{font-size:1.125rem;font-weight:600;color:#fff}.insight-green{color:var(--color-upwise-green)}.faq-section{padding-top:2rem;padding-bottom:2rem;background-color:transparent}@media (min-width:768px){.faq-section{padding-top:4rem;padding-bottom:4rem}}.faq-container{max-width:48rem;margin-left:auto;margin-right:auto;display:flex;flex-direction:column;gap:1rem}.faq-item{border:1px solid var(--color-white-10);border-radius:.5rem;overflow:hidden}.faq-button{width:100%;padding:1rem 1.5rem;text-align:left;font-weight:600;display:flex;justify-content:space-between;align-items:center;transition:background-color .15s;border:none;cursor:pointer}.faq-button-active{background-color:var(--color-upwise-green);color:#fff}.faq-button-inactive{background-color:var(--color-white-5);color:#fff}.faq-button-inactive:hover{background-color:var(--color-white-10)}.faq-icon{width:1.25rem;height:1.25rem;transition:transform .15s}.faq-icon-active{transform:rotate(180deg)}.faq-answer{padding:1rem 1.5rem;background-color:var(--color-white-5);color:var(--color-gray-400);border-top:1px solid var(--color-white-10)}.social-proof-section{padding-top:2rem;padding-bottom:2rem;background-color:transparent}@media (min-width:768px){.social-proof-section{padding-top:4rem;padding-bottom:4rem}}.social-proof-grid{display:grid;grid-template-columns:1fr;grid-gap:2rem;gap:2rem;max-width:56rem;margin-left:auto;margin-right:auto;text-align:center}@media (min-width:768px){.social-proof-grid{grid-template-columns:repeat(4,1fr)}}.social-metric{font-size:2.25rem;font-weight:700;color:var(--color-upwise-green);margin-bottom:.5rem}.social-label{color:var(--color-gray-400)}.final-cta-section{padding-top:2rem;padding-bottom:2rem;background-color:transparent}@media (min-width:768px){.final-cta-section{padding-top:4rem;padding-bottom:4rem}}.final-cta-content{max-width:48rem;margin-left:auto;margin-right:auto;text-align:center}.final-cta-title{font-size:2.25rem;font-weight:700;color:#fff;margin-bottom:1rem}@media (min-width:768px){.final-cta-title{font-size:3rem}}.final-cta-subtitle{font-size:1.25rem;color:var(--color-gray-400);margin-bottom:4rem}.final-cta-button{background-color:var(--color-upwise-green);color:#fff;padding:.75rem 1.5rem;border-radius:.5rem;font-weight:600;display:inline-flex;align-items:center;justify-content:center;transition:background-color .15s;border:none;cursor:pointer;font-family:Exo\ 2,sans-serif;font-size:1rem;margin-bottom:1.5rem}.final-cta-button:hover{background-color:rgba(140,198,63,.9)}.final-cta-benefits{display:flex;flex-direction:column;gap:.5rem;color:var(--color-gray-400)}.accent-line{height:4px;width:60px;background-color:#8cc63f;margin-left:auto;margin-right:auto;border-radius:2px;margin-top:0}.text-highlight{color:#8cc63f}.section-header{text-align:center;margin-bottom:4rem}.hero-headline{font-size:3rem;font-weight:700;color:#fff;margin-bottom:2rem;line-height:1.25}@media (min-width:768px){.hero-headline{font-size:3.75rem}}@media (min-width:1024px){.hero-headline{font-size:4.5rem}}